The Spectacular Tricks of Pinging

December 4, 2008

In this newsletter, we will explain what pinging is, how it helps your blog, and what the best pinging services are. After you’ve read this newsletter, you’ll know exactly how to use pinging to make your blog popular.

What is pinging?
When a blog is pinged, it essentially tells a web blog tracking system that the blog has been updated. Thus, pinging is the process of telling tracking services that a site has been updated.
So how does pinging work? Well, a ping service scans regularly blogs for updates. Whenever there is a new update for a particular blog, that is reported back to the pinging service’s site. You can almost think of ping services being just like search engine spiders—both scan sites looking for information, and both report that information back to their specific site. The difference is, a ping service only reports back new blog posts.

Why is pinging useful for my blog?
Pinging, in effect, tells people that there is a new blog posting available. Those who are loyal followers of your blog will see the ping and want to visit your blog. Those who haven’t read your blog before will see the ping and perhaps think “hey, there’s a new blog I haven’t been to before, I think I’ll check it out”. Pinging helps to increase your traffic because it tells people when your blog is updated. Those who visit sites with pinging services will see this information in the form of a scroll on the left or right side, or top of the page. The scroll is usually in XML format and typically includes the title and URL of your blog, as well as the date and time of the update.

OK, so now I know what pinging is. Who offers pinging?
The answer is, there are several pinging services available which you can use to have your blog pinged. We’ll go over some of them right now.

Weblogs.com
Weblogs.com is probably the most well-known pinging service. Weblogs.com monitors sites for updates and then pings whenever there is an update to report. Virtually every blog software is available to use Weblogs.

Yahoo’s Blogs
Another popular pinging service. This one is offered by Yahoo and has a built-in integration with movable type and other tools. One cool thing about this service is that it offers the ability to give out updates via Instant Messaging services like AOL and ICQ. It is a direct pinging service, so those who sign up for subscriptions to your blog will be sent an email anytime your blog is updated.

Blogrolling.com
Blogrolling allows its bloggers to manage their blogrolls(updates) through a web-based interface. Recently updated blogs are also highlighted on Blogrolling’s web site. Data is automatically retrieved from other sites like blogger.com and weblogs.com every 5 minutes. Often times your blog is already being pinged by Blogrolling, so you might not have to sign up for it. Search on the site first for your URL before signing it up.

Technorati
Available at http://rpc.technorati.com/rpc/ping, Technorati is another service that pings blogs. It gets its data from a variety of places and is definitely a site you should go to for blog pinging.

These are just 4 of the many different blog pinging services available. A quick search on Yahoo or Google will reveal many other possible blog pinging services to use for your blog. It is best to sign up for as many as you possibly can to ensure that your blog is well-pinged. A well-pinged blog will definitely help your blog attract more visitors. So sign up for as many as possible and watch your blog traffic increase.

Pinging tells people when your blog is updated. It is an incredibly useful, and easy to sign up for service, so be sure to sign your blog up for pinging!

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The very truth about social blogging

December 4, 2008

A blog is a portal towards a virtual community. It represents a way for you to express yourself, see what other people have to say about the same subject and hear their comments. Blogs are not just online diaries; they represent a virtually social environment, in which people talk about food, politics, weather and news. They put their personal thoughts and feelings, allowing for other people to point out the obvious. Social blogging has developed to the extent that true blogger communities have formed, providing postings on a regular basis, no matter if they are about personal experiences, interests or just chit-chat.

Recent estimated have shown that there are over 50 million blogs on the Internet, encompassing a wide variety of countries, cultures and races. On a blog, you can encounter people of various ages and discuss with them on the same level. Social blogging is a very interesting concept to look at when we think about the cultural and racial interactions. People have the ability to talk about anything they want, the interactive format being one of the most attractive things about blogs. It can easily get to a point when more serious problems are considered and this is why social blogging is widely received.

On a smaller level, social blogging is all about providing constant update for your friends and family. By using the Internet technology, you can let them know how you’ve been, how your life is and even what made you laugh. That is the point, actually. You can tell them anything, anything at all as long as you make it interesting and fresh. If you want to take part in the social blogging revolution, you have to be able to provide invigorating content. Make sure that if you want to inform people of your whereabouts and other stuff you write in a funny, yet interesting manner. Polish your conversational skills a little and you will see how quickly they will be to add their own postings.

If you decide to join one of these social blogging virtual centers, be sure that you are passionate about online communication. Be an active member, post content on a regular basis and always keep it brisk. Comment on anything you like, even if it is about the rain or you want to share deep, personal experiences. No one is telling you what to write but you might want to make it stimulating to read. Focus on expressing personal thoughts and feelings, be a part of the online social network and encourage other’s people comments. Also, keep in mind that with the help of RSS feeds to other blogs or websites, you postings may be read by the entire world.

Social networks and blogs in particular define what we really are, communicative beings. We need to interact and share opinions with others; we need to present ourselves and let them know who we really are.
Micro blogging has been used by a wide variety of Internet users to post short text updates, displayed on their profile’s page and usually containing personal information. This particular type of service, called micro blogging has been successfully implemented with other services included in social networking. A micro blog is short because it represents an update of other blogs entries, having the information as succinct as possible.

The technology of micro blogging has been considered as particularly interesting because the messages can also be sent by using your email and cellular phone. A joke posted on the Internet said: what do you get when you combine social networking, text messages and blogs? The answer was: micro blogging. Still, far from being a joke, micro blogging is one of the latest and advanced services provided by social networks. It has been used also for advertising purposes and who knows what the future may bring? For the time being, micro blogging keeps on gaining popularity points and every day we see more and more small pieces of fresh content posted on the web. Micro blogs are much more preferred for a wide variety of reasons: they are shorter, giving you the possibility to forget all about lengthy posts and thus enticing the reader to post his/her own short comment. Some might even say that in a world where the word blog is too much used, micro blogs come as a breath of fresh air and demonstrate how the service has grown.
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Your Blog Is Not Earning

December 4, 2008

If you have ever wanted to earn money through blogging but found hardly any success at it, then you probably should straighten up in your chair and read what I got to say. Now for starters you probably heard that you could just start a blog, write about something you know, slap some Adsense and some Affiliate links on it and you are off to earning some money. Come on, you and I both know that your earnings (if any) are not substantial. I am willing to bet that you have not even been paid your first Adsense check yet. Now before I come off sounding like a “rude” guy, let me explain to you something of importance to me. I was in the same boat as you once. I thought I could just go over to Blogger and create me a blog, write a few posts and expect people to stop by and click on my ads or buy from my affiliate links. Man, I was sadly mistaken. I found it to be one of the hardest things to accomplish with all of my online endeavors. Not only was I NOT getting clicks but I was not even getting that many visitors. I finally gave in and decided that I was not going to get anywhere using blogs this way. I was going to need a solid system that would allow my blogs to get traffic. That’s about the time “Blogging To The Bank” by Rob Benwell came. I am here to tell you that if it was not for the eBook then I would have gave up long ago. I am not going to go into what the book told or showed me, but I will tell you that it saved me tons of research on how to optimize my blogs for Search Engines and to research a profitable product to promote. If you have not read the book then I imagine you are not doing that well with your blog. If I am wrong I suggest you leave this article now. If I am right then I would STRONGLY suggest you stick around. I am primed to “spill the beans” right here, right now on how to make your blogs “money-makers”. First off, you need just quit listening to people who tell you that blogging is the next generation of making money on the Internet. While it may be the next “Big Thing”, how would they know? It’s a fact that 95% of people who blog are not earning “substantial” income from their efforts. Now the 5% that are earning and earning “good” are either blogs that have “staff” or a group of people that manage them. They are able to write up to a dozen articles or posts a day because they have more than one person dedicated to the blog. Well, I really do not want to hire someone else to help me. I’m “greedy” and expect to earn and keep everything I make. But, there is a select group of individuals “out there” that are earning the big bucks because they have that “die trying” attitude. The aggressive people are reaping big time rewards from search engine traffic and there is absolutely no reason why you are not or should not be allowed to know how they are doing it. Every big Adsense or Affiliate earner knows that it is a numbers game on the Net. The more sites, the more ads, the more affiliate programs and links equal more money. The same goes in respect to blogging. Obviously the more blogs, articles, and posts you have then the bigger chance you have at getting visitors. Now I see that you are still here reading and your expecting some kind of “kicker” or sales pitch. Well, again I am going to surprise you with not giving you one. All I am trying to tell you are that people are spreading the word that blogging is so easy to earn from. Well, since you decided to read this whole article I imagine that you are in that 95% that is not earning. I bet you though that I was going to give some information on how to earn more income from your blogs. Well, it is in my understanding that people who tell you how to earn are not really doing that well themselves. The people who are earning comfortably are not going to tell you their “secrets”. Like I said “it is a numbers game”. The more people that find out what we are doing to earn so easily off our blogs are just going to replicate the system and then it will not be so profitable.
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A writers’ guide to blogging in the online community

December 4, 2008

Not long ago, circulating your writing to a wide-spread reading circle took a great deal of effort, time and money. But now, thanks to the internet, you can easily do all the communication you want to do with minimal expense and a moderate amount of research. Even if you are leading a hectic life, time does not pose an issue especially if you have a flair for writing and communication. The quickest ways of moving ahead with your writing may be in the following route. All these are tried-and-tested ways to start, and every professional blogger or writer has adhered to at least two of these methods religiously, to reach their current position of popularity:

1. Leaving a comment on someone else’s blog or article.
2. Join in a discussion board or forum that grabs your interest.
3. Writing a book or film review at any popular marketing site is a must.
4. Starting your own blog or online community is a great idea.
5. Publishing an e-Zine or Newsletter if you have enough interest on something great or trivial.
6. Submitting articles to a blog carnival that reviews your field of interest.
7. Publishing an e-book can be good promotion.
8. Publishing a booklet or pamphlet that introduces others to your field of interest.
9. Developing your own website with regular upgrades.
10. Publishing a book in real when you have enough materials accrued.

The two major ways you can head-out on your dream projects in the written-word are by joining in on conversations and by starting your own as well. However, you must note that just focusing on starting your own conversation without joining in will not help. Contribute your ideas, comments, opinions and information to on-going discussions.

Initially, you will be viewed as an outsider but soon enough, with continued involvement, you will be soon a welcomed candidate. While on the other hand, if you just happen to dart in with loads of heavy stuff you might be side-tracked or belittled initially. Remember that it happens to every new contributor to any community, but surely this will never pose as a long-term problem assuming that your ideas are open, valid, related to the situations and of course there is no spoofing! As you begin to leave comments on other people’s blogs, you will soon become a familiar reader and contributor, and yes, do leave the impression that you have actually read the material. Forget old fashioned niceties and be honest to yourself, but that doesn’t mean you are allowed to be abusive no matter what! A balance of appreciation along with the feedback of what you truly feel is important.

Participating in online conversations is quite akin to our real-life scenarios. Hence we cannot just jump on a discussion. We have to know what is really going on. Your knowledge and passion on the existing topic would be beneficial, but you have to let your discussion evolve, and then go with the flow. But remember – going with the flow does not mean getting sucked up by the waves and with online discussions you have the opportunity to overcome many a social dilemmas that you will come across. The quicker you get to deal with them the better, so be open, but don’t forget the core meaning of your participation. And most importantly – whether you agree or disagree you must make comment respectfully, otherwise no one is going to welcome you to the online blogging community.
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Why Blog Marketing is so Effective?

December 4, 2008

There are many ways to advertise online. Most of them are very cost effective which makes them very appealing. However the most popular form of advertising now is blog marketing. There are a couple of reasons for this. One of the reasons blog marketing is so appealing to advertisers is the cost. Other forms of online marketing require payments to be made repeatedly, either on a per-insertion basis, per hit basis, or possibly monthly. That can begin to really add up. With blog marketing you only pay once and the link remains active for the life of the blog in most cases.

Blog marketing is very effective SEO. Search engine optimization is the primary objective of most internet advertising. Other types of marketing such as banner ads do nothing for SEO. They are only as effective as the number of people that see that particular banner. With a banner ad even on a very targeted site you only have a few seconds to impress the viewer and hope that they are interested enough at that particular moment to click on the banner and go to your site.

Adsense works much the same as banner ads and in fact are simply banners with a number of ads inside of it. While these methods have some effect they are to marketing what a drive by shooting is to a gang member hit or miss. What blog advertising does is two-fold. You still get the same viewer hits from the readers of the blogs in question so they are as effective as banner type advertising in that sense. Blog marketing has the added value of SEO however which makes it much more valuable as a marketing tool.

Search engines send out spiders constantly to crawl the internet for relevant links to sites. The more relevant links you have the higher your ranking on the search engine pages for the keyword results. When consumers look online for a specific product they typically use a search engine to find it. That is why being at the top of those lists is so important. Using targeted marketing is important but SEO not only gives you targeted market (the people actually looking for your product not just stumbling on it as they look around the internet) but they get you that market – and here’s the important part – when they are looking for it.

Even if you place a banner type ad on a very specific spot sure to get your target audience most of the time when it is seen those people aren’t looking right then for your product. Blog marketing works so well because it hits up both types of advertising situations. You get your ‘drive bys’ and you get the ‘want it now’ crowds visiting your site all the time.

Since you only pay once for that single blog post you are saving a considerable amount of money to get all of the benefits. You can also control your advertising budget easier with blog marketing. For other forms of advertising you can spend varying amounts over a long period of time that gets very expensive. With a blogging campaign you decide when you post the opportunity how much you want to spend, how many posts you wish to have created, and how long the opportunity should be available. That is a very precise way to judge how much the individual campaign will cost, and you do not have to worry about recurring expenses from that ad. It is paid for once and will continue forever.

You can develop several different campaigns for the same product at the same time and divide the money you wish to spend between them, or do several campaigns over a number of months. No matter how you choose to develop your marketing strategy you are completely in control of the costs.

Blog marketing is here to stay because it works so well for both parties involved and it is effective. Learning how to get started is easy. Most paid blogging companies have very simple to operate platforms where sign up is quick, easy and free. Once you have signed up you can upload the exact amount of money you wish to use for each campaign and choose the parameters of that campaign in just a few minutes. Your advertisements will begin quickly where many other forms of online marketing can take days, weeks, and even months to get started running your ads. Get started today and find out how quick, easy and effective blog marketing really is.

Robert Jensen is CEO at PayingPost blog advertising network where bloggers get paid to post and advertisers can promote their products.

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Promoting Your Website through Forum SEO

December 3, 2008

Forums are vital avenues that you can use to market your business. They are essential in increasing back links and generating visitor traffic for your website. Likewise, forum SEO can help you discuss your situation with experts and specialists. When looking for forum SEO, there are certain considerations you need to bear in mind.

First, look for forums that are related to your line of business. This is important for your website when you look for a forum that is linked with your website. By doing this, you will enhance your knowledge of concepts and activities that has something to do with your business.

Second, choose forums that are credible and has a good standing. There is a general belief that some forums are not reliable. Top forum sites lure more visitors and can foster helpful and healthy participation. You can search for good articles that can prove their standing.

Forum SEO builds an atmosphere of creative undertaking. Here, you can find opinions and recommendations from authorities and specialists regarding any problem or concern that you may have. Choose forums that are dynamic and build huge connections. This will be determined by the standing of the website.

Posting in forum SEO requires consideration of certain factors. Make sure that you understand the terms and conditions of the forum before you post. There are general guidelines that should be followed when posting. It is good practice to introduce yourself before actively posting and joining discussions with other members. You establish your credibility as the number of your posts increase.

In forum SEO, it is important to choose relevant and related posts with the chosen category since not doing so may result to you getting banned or blocked by the forum moderators. You can include a link to your website in your signature but be aware of the limit in the number of words for signatures. Aside from that, you should avoid starting a new thread for a topic that is already in the forum. Your thread will be stopped as the moderator avoids duplicate threads.

It is a must in forum SEO not to submit foul, annoying, or taunting comments in the forums. It destroys the healthy discussion atmosphere. Similarly, avoid making humorous comments as it will veer away from the serious nature of the topics. As much as possible, give a topic that can initiate more participation. This will motivate other members to join in your forum thread and enhance the length of your thread.

Keeping these considerations in mind will help you take advantage of forum SEO for promoting your business venture.
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Easy and Simple Google SEO Tips

December 3, 2008

With the emergence of search engines as the Internet’s gateways of information, the search engine Google has grown to become one of the biggest and most influential entities on the Internet.

This is why web developers today do their SEO programs on their websites in accordance to the standards of Google as doing so increases the website’s chances of landing in a top 10 spot in Google’s search listings which will almost always guarantee the website the goal of every web developer – large volume of user traffic.

Here are some Google SEO tips that will help anyone that intends to make their website gain prominence in the Google search rankings.

Having Original and Relevant Content

This Google SEO tip should be on the forefront of any SEO program that aims to bolster a website’s Google rankings. As with other search engines, Google gives priority to websites that give unique and relevant contents to their users.

Accessible Navigation Design

The navigation design of websites is another factor considered by Google when ranking websites in their search listings. A good Google SEO tip is to use text or images for a website’s base navigation as text and images can be read by Google bots, programs tasked by Google to survey websites.

Avoiding formats such as Javascript and Flash in the case of navigation design is a must if a website is to optimize for Google as such formats can not be read by Google bots.

Link Maintenance

Links act as the roads by which users and Google bots will roam the Internet and because of this, it is important that the links on a website be checked upon regularly. Aside from this, it is a good Google SEO practice to perform regular link maintenance as Google is keen of websites that are referred by relevant websites.

That is why it is important to perform maintenance check on a website’s links especially to incoming links.

Having Physical Addresses

This Google SEO tip is most applicable to business websites where providing contacts for users is important. Google recognizes the importance of physical mailing addresses in websites that is why they give credit to websites that give one. It is important to note however that the given address on the website must correspond with the one specified in the website’s domain register.

Google is one of the biggest search engines on the Internet and landing a top spot in its search listings is considered to be the ultimate goal of every SEO endeavor so make sure that you always take into account these Google SEO tips when performing SEO on your website.
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SEO: How to Promote Your Web Site with Freebies

December 3, 2008

Most webmasters keen on SEO or search engine optimization have made their web sites to make money. Unfortunately their work is made extra hard due to a unique feature that prevails in Internet culture: expecting to get things for free.

So yes, the bad news there is unless your web site offers freebies, your visitors won’t care for your site much no matter what SEO you do. But the good news is that if you DO offer freebies, you will surely attract more visitors.

Here’s how:

There are all kinds of freebies you can give away to increase web site traffic. Among others, you can offer free ebooks, mp3 files, videos, software, articles and question-and-answer or consultation services. It all depends on the kind of internet business you do. And, as always with web design, you must apply the rules of SEO when using them.

Here are some SEO techniques to use on different kinds of web site freebies:

SEO with Freebies Technique #1: Give the files away for free download and reproduction. Sure, you’re giving it away. But if you ask them to ask permission for you first, it will only take up more precious time. Not all webmasters would bother with that. Just make sure that you use every means of copy-protection for the medium/file you’re using. For example, if it’s an Adobe Acrobat PDF file, make sure you disable copying and modifying. You may or may not disable printing. (In our opinion you shouldn’t; this is site promotion so be nice!)

SEO with Freebies Technique #2: Always include your full web site URL and/or e-mail address and other contact info such as ISBN (if this is a book), office address (if it’s a consultation service, etc) or signature and so on. If possible, include a link back to your site on every page footer or the front page at least. Invite the user to go there “for more free stuff.” Take our word for it, they will. 🙂 Just be sure these are LIVE links that can be clicked on. Commercial PDF software and some freeware let you do this.

SEO with Freebies Technique #3: Make a separate and comprehensive free downloads page full of choice keywords. A free downloads page may be your best bet for a top page ranking in Google and Yahoo and others. When faced with a choice of several web sites in a search result, people will choose the one with “free” in it more often than not. Make sure you DO include the word “free” in the page title.

SEO with Freebies Technique #4: Give people reason to buy your services or goods. After all, the reason why you’re giving away freebies is you want to top the page rankings and sell your web site. So while you do give them a healthy amount of useful free stuff, don’t give too much away. Let them have a taste of what you have to offer, and hint at the rest. On the other hand, don’t insult people by giving too little. That’s a sure bet to turn them off.

A good balance is a fully-functional free software (as opposed to crippleware) that comes bundled with a demo of a pro version of the same software. Freeware that never expires and doesn’t cheat its users can win you a loyal following, and the serious ones will buy the pro version to support you.

Like it or not, “free” is the magic word on the Web, and always will be. Use this word wisely and people will actually pay for your stuff! Good luck!

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Promoting Your Website – Web Directories

December 2, 2008

Like telephone directories list the telephone numbers for certain surnames, web directories list websites for certain topics. Getting listed in web directories should be your first step in your ‘link building’ strategy. You should take note that directories are completely different to search engines. and it is in fact highly recommended that you do take time to submit your website to as many directories as you can.

Web directories provide an easy method of obtaining links since the Webmaster of the directory wants to add links to the directory to try and make it as comprehensive as possible. Most web directories are free, but some charge a fee to be listed or request a reciprocal link., It is your decision whether it’s worth paying for a listing. In general I don’t pay for listings in web directories as there are plenty of free ones available. My one exception might be for entry to the Yahoo! Directory. You’ll have to weigh up whether the profit you’ll earn from getting listed in a directory will be greater than the amount of money it costs to get listed.

I definitely recommend trying to get listed in the Open Directory Project / DMOZ (www.dmoz.org) – this is the largest web directory on the web. But be warned it can take over a year just to have a moderator review your submission!

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Anchor Text – The Most Import Factor of SEO

December 2, 2008

Many moons ago Google PageRank (PR) was the most important aspect of SEO, not any more, in fact it now counts for very little and is seen as somewhat of a gimmick to the experienced webmaster. By far the most important aspect of modern-day SEO is anchor text found in the backlinks to your website (a backlink is an incoming link). Anchor text is the clickable text that is displayed for a particular link. For example this link:

Google Search Engine

links to http://www.google.com and has the anchor text “Google Search Engine”. When you get links to your website you should always try to get your targeted keyword or keyphrase in the anchor text. This is an incredibly important factor used by search engines when generating the result pages.

Analyzing The Competition
Wouldn’t it be useful to see how many of your backlinks or your competitor’s backlinks contain the keyword you are targeting so you have some idea of how many links you need to over take them in the results? Well, you can!

To do this you can use WebLink SEO which has a backlink analysis tool. This tool works by finding the anchor text of all of the backlinks that point to a particular website. You can then see how many of the backlinks contain the keyword you are targeting. Then all you need to do is work on getting more links with your keyword in than they do, and you’ll overtake them in the result pages!

For example let’s say I run a website about business management and I want to get to the #1 position in Google for the term “business management ”. I want to find out how many backlinks the website listed in first position Google has that contains the word “business” and “management” in the anchor text.

Many moons ago Google PageRank (PR) was the most important aspect of SEO, not any more, in fact it now counts for very little and is seen as somewhat of a gimmick to the experienced webmaster. By far the most important aspect of modern-day SEO is anchor text found in the backlinks to your website (a backlink is an incoming link). Anchor text is the clickable text that is displayed for a particular link. For example this link:

Google Search Engine

links to http://www.google.com and has the anchor text “Google Search Engine”. When you get links to your website you should always try to get your targeted keyword or keyphrase in the anchor text. This is an incredibly important factor used by search engines when generating the result pages.

Analyzing The Competition
Wouldn’t it be useful to see how many of your backlinks or your competitor’s backlinks contain the keyword you are targeting so you have some idea of how many links you need to over take them in the results? Well, you can!

To do this you can use WebLink SEO which has a backlink analysis tool. This tool works by finding the anchor text of all of the backlinks that point to a particular website. You can then see how many of the backlinks contain the keyword you are targeting. Then all you need to do is work on getting more links with your keyword in than they do, and you’ll overtake them in the result pages!

For example let’s say I run a website about business management and I want to get to the #1 position in Google for the term “business management ”. I want to find out how many backlinks the website listed in first position Google has that contains the word “business” and “management” in the anchor text.

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